Entrepreneurship for pharmacy students in cosmetic
https://doi.org/10.37885/251120593
Palavras-chave:
entrepreneurial competencies, pharmacy education, innovation in cosmetology, active methodologies, academic curriculumResumo
The cosmetology market is driven by increasing demand and greater awareness of health and well-being. Pharmacists play a fundamental role in the formulation and analysis of cosmetics, also requiring entrepreneurial skills to innovate and adapt to the sector. This study analyzed the development of entrepreneurial competencies among Pharmacy students with a focus on cosmetology, identifying essential skills and pedagogical strategies to foster entrepreneurship and innovation. The methodology consisted of a systematic literature review with a qualitative descriptive approach, consulting recognized academic databases and selecting studies from the past 15 years. The findings show that pharmaceutical entrepreneurship goes beyond opening pharmacies, encompassing innovation, product development, and impact on public health. Technological and demographic changes are driving the sector, especially with the growth of natural cosmetics. Strategies such as active methodologies, business incubators, and integrated courses are effective in training professionals prepared for this market.
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Copyright (c) 2026 Thaís Maria dos Santos, Gyzelle Pereira Vilhena do Nascimento , Melissa Cardoso Deuner , Alexandre Pereira dos Santos , Gabriela de Lima Alcântara , Rennie Pereira Moreira , Eduardo Caldas Ribeiro , Fernando Ramos Martins Pombeiro , Daniela Viana Maciel , Gregório Otto Bento de Oliveira
Este trabalho está licenciado sob uma licença Creative Commons Attribution-NonCommercial 4.0 International License.
